A worn pair of jeans gets another fitting
A tear can send a pair of Nudie jeans back to a repair shop. The brand makes repair part of the ownership experience, with a network that gives customers a place to bring worn denim.
SE SwedenIn practice. A tear can send a pair of Nudie jeans back to a repair shop.
What to keep in view
The free repair offer applies to Nudie jeans. Check local availability with a repair shop before making a trip.
What to bring to the counter
The brand asks customers to bring in clean Nudie jeans. A repair shop gives the owner a place to take torn denim, and the maker has to budget for the equipment and staff who do the work.
Read next.
Reuse with a proper shopfront.
Compare repairing a garment for its current owner with making resale and reuse visible in a retail setting.
Make repair part of the product.
Both make aftercare part of owning the product, through repair shops or through replaceable components.