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Explore ideas and places across Europe.

← All collections6 STORIES · 6 COUNTRIES · ONE THREAD

Small fixes. Big difference.

A key, a zipper, a hearing aid. Six ideas that begin by noticing an ordinary frustration.

Explore the 3 connections
01 / THE CONNECTION

Work with what people already use.

DEAFMETAL adds a choice of expression around a hearing device. Keywing changes how a hand meets a key. Both work around an existing object, but answer different needs: personal identity in one case, physical grip in the other. Compatibility is part of the design in both.

A thought to take with you

Does the attachment fit the person’s task as well as the existing object?

02 / THE CONNECTION

Stay close to the point of failure.

ZlideOn replaces a failed zipper slider instead of the whole zipper. Guppyfriend catches released fibres during a wash. One extends use; the other manages a by-product of use. Neither removes the need to check the fit, follow instructions or deal with what remains.

A thought to take with you

At what point in use does the problem arise, and can a small intervention act right there?

03 / THE CONNECTION

Use a flow that is already there.

Reelight uses a moving bicycle wheel to power its light. Joulia transfers warmth from departing shower water to the incoming supply. Both connect an existing flow to a nearby need. Their usefulness depends on the right installation and operating conditions, not simply on the presence of movement or heat.

A thought to take with you

What useful input is already available during use, and what equipment is needed to capture it?

THE EUROPE INNOVATE PERSPECTIVE

Which small difficulty has become so familiar that we stopped noticing it?

A small change can matter when it makes a familiar task easier. Start with the person using it.

FOLLOW ANOTHER THREAD

Public life, redesigned.

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